Porsche. Is there any other brand of car that makes people dream any harder? For 75 years Porsche has been building dream cars. Following up the exhibitions 'Porsche - Electric to Electric' in 2013 and 'Porsche 356 - 70 Years', Autoworld continues its successful cooperation with Porsche Belgium and the Porsche Museum in Stuttgart with a new and unprecedented collection of 50 exclusive Porsches, thematically collected in a unique setting, taking you into Porsche's overwhelming dream world. In the process, the storytelling goes far beyond just the dream cars.
Unseen: from Concept to Model
Reality often begins with a dream. Every Porsche with a concept. Autoworld collected 9 Porsche concept cars never before exhibited in Belgium and shows them next to the production model. From the 984 to the Mission E prototype that dreams of an alternative future.
911 Line Up 60th Anniversary
911. The figure of the ultimate dream car turns 60. Naturally, the 911 forms a separate theme within "Porsche - Driven By Dreams," with once again a unique collection covering the 8 generations of the illustrious Nine Eleven.
'Porsche - Driven By Dreams' wants to show more than dream cars. The renowned Belgian street artist Vexx, known for his Porsche Vision Gran Turismo that will be temporarily present, will be on site exclusively for Autoworld with an activation about Porsche. Another artist, renowned photographer Bart Kuykens, will exhibit his work, in which the Porsche 911 invariably plays a prominent role.
75 years ago, Ferdinand Porsche made his absolute dream come true by building his own dream car. That dream has since become history. From the very first 356 "Gmund," built in a barn in the village of the same name in Austria, to other classics that have helped turn Ferdinand Porsche's dream into reality.
Other brands can only dream of Porsche's success in motorsports. Porsche invariably gives its opponents a proverbial nightmare. The 991 RSR, 991 GT1, 919 Hybrid and Formula E Gen 3 are just some of the racing cars on display that have made Porsche the most successful racing car brand. Of course, the Belgian input is not forgotten with racing legends such as Jacky Ickx, Thierry Boutsen and Laurens Vanthoor.
It was Jacky Ickx who made Porsche dream about the famous Dakar Rally. A dream that once again came true with the 959, among others. Porsche honors the successful Dakar models with the recent 911 Dakar. Autoworld honors Porsche's successful Dakar past in a separate, gritty universe of the expo.
Boys' and girls' dreams are given free rein in the separate area set up for kids' workshops where they can build the Porsche of their dreams using Lego bricks. A life-size Lego-Porsche will be on display in order to inspire the young Ferdinand Porsches. And with the racing simulator the next Porsche Le Mans winner might be discovered.
Text: PR Porsche Belgium, D'Ieteren Automotive N.V/S.A. Pictures: Dirk Ivens.